Vinny K-Maddage is an award-winning Creative Director and Designer with over 15 years of international experience in publishing, branding, marketing and strategy.
A 2002 Chelsea College of Art graduate and former Young Designer of the Year winner, Vinny has designed and directed at publications such as Dazed & Confused, British Vogue, Time Out, Empire, Grazia, Q and Mojo. He's been the Group Commercial Art Director at Bauer Media, Head of Creative Solutions at Ink Publishing and previous to that, the Head of Design at Time Out Middle East. His work has been published in The Financial Times, Grazia, TV5 (FRA), Sleazenation and Prestige Magazine (HK) among others.
In 2015, as Head of Design at The Ministry of Sound Group, he commissioned it's first full rebrand in 25 years and more recently, he has consulted and led on various projects as a Design Director for agencies such as R/GA, LIDA (M&C Saatchi), Octagon and Drum (Omnicom Group). His most recent project saw him draw Livity's logo whilst creating their new identity.
Over the last decade, alongside individual acclaim, Vinny has been part of several award-winning teams recognised by the PPA, PPA Advertising and Webby. He also judges, lectures and consults for creative programmes such as the D&AD, while continuing to mentor and develop emerging British creative talent.
Clients Vinny has worked with include EE, LG, Ford, Rimmel, Sony, Starbucks, SKY, Next, McDonald's and PUMA.